Design created in the United Kingdom using Digital Style Guide
“The Style Guide is clean and easy-to-navigate, and the guide provides detailed notes for external partners on local executions.” – A quote from an International Associate Brand Manager
Throughout the last 3.5 years, my responsibilities have grown to include –creating 99% of the company’s digital designs for the United States. The designs I create are also at times sent to the international teams to use as a template for their projects.
Because of these responsibilities, I was asked to create the company’s first digital style guide.
After the first digital style guide was distributed globally, the effect of the style guide is apparent in a design created by the United Kingdom team, shown above.